Franchises
The business model helping women succeed
Women in franchising doubles as flexibility and support drive growth
Pip Wilkins is the Chief Executive of the British Franchise Association (BFA), bringing over 25 years of dedicated experience in the franchising sector. Having progressed through various roles within the BFA, Pip has gained a comprehensive understanding of the broader franchise industry, earning widespread respect for her deep expertise and unwavering commitment. She lives in Devon and is an avid Chelsea FC fan.