UK100 Start-Ups: On Sale Live

By Patricia Cullen | Mar 07, 2026

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ON SALE LIVE FOUNDER DAWN FARROW
ON SALE LIVE FOUNDER DAWN FARROW

This article is part of The UK100 Start-Ups, a special edition by Entrepreneur UK showcasing the most exciting startups redefining business in 2026. From climate and health to AI and creativity, these innovators are tackling big challenges—while racing to scale, secure funding, and attract top talent.

In 2025, On Sale Live built and sold out the only event for marketing professionals working across the £134bn experience economy, created a training masterclass from The Global Institute of Experience Marketing and was described as “The accidental architect of a live experience revolution” by Exhibition News.

ON SALE LIVE FOUNDER DAWN FARROW
ON SALE LIVE FOUNDER DAWN FARROW

This article is part of The UK100 Start-Ups, a special edition by Entrepreneur UK showcasing the most exciting startups redefining business in 2026. From climate and health to AI and creativity, these innovators are tackling big challenges—while racing to scale, secure funding, and attract top talent.

In 2025, On Sale Live built and sold out the only event for marketing professionals working across the £134bn experience economy, created a training masterclass from The Global Institute of Experience Marketing and was described as “The accidental architect of a live experience revolution” by Exhibition News.

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