Technology
NetRanks Warns That Brands Not Named in AI Answers Risk Falling Out of Market Consideration
As more consumers turn to conversational AI platforms for product recommendations, research summaries, and decision guidance, marketing analysts say the criteria for market visibility are shifting. Instead of appearing on search results pages, brands are now competing to be mentioned directly in answers generated by systems such as ChatGPT, Claude, Google’s AI Overviews, and Perplexity. […]
