Business News
Marc McKee and the Long Game of Trust-Led Brand Building
In an attention-driven creator economy that rewards speed and spectacle, Marc McKee has taken a markedly different path. The Northern Ireland–based entrepreneur and Chartered Marketer is the founder of Renatus Collective, a brand group built not on viral moments or trend-led launches, but on structure, credibility, and long-term trust. McKee’s approach reflects a deliberate rejection […]
